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Columns & Departments: Womens

For the past year, Leslie Calder, Anja Haman, and Ashley Howard of Vancouver have been giving a motivational talk about what led to their successes on the ultimate field, and the similar phases they have seen successful businesses go through in their own high tech careers. These co-captains have given this presentation to high tech companies including Sierra Systems Consulting and PCSupport.com, as well as the SFU Executive Management of Tech-nology class, and the BCIT IT Professionals class. The talk was also featured on CBC's Canada Now news program. This is a summary of key points from their talk.

How does a team go from start up to a top level touring team? Clearly, there are many paths to follow. We were able to trace Prime’s path from a fairly new team with not much international experience in 1993 to a team that won the Gold at the World Championships in 2000. Studying this path gave us the chance to reflect upon team development.

Prime’s journey to gold involved three distinct phases of development. We believe that for sustainable success, these three phases are crucial to a team’s development (interestingly, these phases are mimicked by many businesses as well). Below we outlined the three phases and some lessons we learned along the way.

The Start Up Years.

Most competitive teams form when someone has a dream: they pose a goal with “delicious uncertainty”- it is not easily achieved, but it is also not impossible either. As Terry Orlick points out, delicious uncertainty is the heart of human motivation. A vision that balances challenge and reward will motivate your team through hard practices, losses, and the schedule they will need to commit to.

The start up phase is characterized by players with intuition, enthusiasm, grit, and a pioneering spirit. It’s really fun.

Lessons learned:

- start up captains need to be prepared to wear multiple hats and have unrivalled energy and enthusiasm. Not everyone will buy your vision at first. This means you will need to recruit and excite the gang while acting as travel agent, recruiter, practice captain, and financial coordinator - whatever it takes to get it going!
- have one vision: face any conflicts about goals early or pay a heavy price later, when you can least afford it (usually under pressure during a deciding game).

- and finally, the qualities of great start up captains can also be the very qualities that hold their team back later on. To mature, a team needs to diversify and they may need to pass the torch to allow that to happen. Patterns of behaviour have been set and it’s difficult to change them (your team is ready to take on more responsibility but everyone relies on you, and you keep doing everything although you are burning out... familiar?) It isn’t failure on the founder’s part, it’s the natural path for a team that hopes to build depth through successive, diversified leadership.


Building the Core

A team needs to mature, and the second phase focuses on building core strategies and systems. Since the start up phase doesn’t usually yield the anticipated results, the team needs a change to believe in future success. The fun is fading! Here new captains can involve more players by delegating work, and they should introduce a field strategy that involves the entire team (rather than relying on field sense and a few key players).
With Prime, five captains took over for two, which created a more collaborative environment. This collaboration created a team that felt more closely tied to its purpose. The new team strategy focussed on team structure vs individual intuition, ensuring that all players had a well understood role. As a result, the team developed a core strength: a strategy it could execute well, consistently, even under pressure. It relied less on key players, and gave the team confidence in its abilities.

The foundational phase is characterized by creating systems, raising the expectations for commitment and discipline, and giving the team priority over the individual. Getting results is part of the fun!

Lessons learned:

- know when to ease up - focusing on structure and discipline can lead you to overlook individual needs and take away the fun.
- it takes time and effort to develop trust: in the system as well as in new leadership. Allow for that time, and be patient with your team. Keep them focussed with interim goals and celebrate good results.


Phase Three: Having it all

Once our whole team could execute a core strategy, we needed more flexibility to be successful consistently. In the final phase we revisited the intuitive, adaptable start up phase: we used our core structures as a base while creatively adapting as needed. The goal was to make us relentless and nimble - a combination that’s hard to compete against.

This phase requires unbiased leadership that develops trust and makes decisions easily. They must balance the different strategies under pressure, and the team must trust them in that role. Different players will lean toward different strategies - a risky, change oriented style or a structured, disciplined style - depending on their own personalities. This is why leaders in this phase must appear unbiased, but be willing to make confident decisions. The team must learn to accept their decisions for the good of the whole.

This phase is characterized by confidence, and depth through solid execution and diversity.

Lessons learned: - New strategies now take far less time for the team to incorporate. The work of phase two really pays off! This is because the core strategy gave the team a conceptual foundation on which to build, as well as a communication tool for discussing new ideas.
- After winning a big tournament, you lose players to retirement, you face burn out, and you need to motivate your team for another big goal. How do you win after a big win?


A final note on Collaboration

Finally, these stages of development require people who collaborate - they share knowledge and roles. Prime gained immeasurably through the efforts from all its players and captains. Retiring leaders supported new leaders, respecting the need for change. New leaders valued lessons from the past, and built on them. This final aspect was a key to our success as our learning was additive over the years, and shared by our team-mates each season.


References:
Terry Orlick, Embracing Your Potential, Human Kinetics, Ottawa, 1998.


The Canadian National Womens team celebrates their gold medal victory at the 2000 World Championships in Heilbron, Germany.
 
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